Kim created Gobi because, as a parent of four and professional in the treatment business, he and his wife could not find any programs that were a suitable consequence for one of their children who was experimenting with substance use. He saw an opportunity to create an intervention program that would reach kids where they lived, online and through their smartphones.

Kim began working in the field of addiction recovery in 2005 as the Executive Director of New Business Development for the Hazelden Foundation where he led the effort to expand Hazelden’s online business opportunities. In 2010, he cofounded Clere Consulting LLC., focusing on interventions and long-term case management for families of wealth. He is also a serial entrepreneur having started five different companies and served on the boards of over a dozen local and national nonprofit organizations.

Kim is a person in long-term recovery, which means for him that he hasn’t used drugs or alcohol since August 13, 1988.